Finity Risk Get a Quote
A modern white Florida home framed by palm trees at golden hour

Independent insurance agency · Tampa Bay, Florida

We make
insurance easy.

Home, auto, recreational vehicle & commercial coverage, with quotes from reputable carriers.

As an independent property and casualty agency in Tampa Bay, Finity Risk compares quotes from reputable carriers and builds coverage around what you actually need.

Since 2019
Independent P&C agency
Many carriers
One independent agency
Mon–Thu, 9AM–4PM
Visits by appointment

Coverage

We've got you covered.

Personal and commercial lines for Florida individuals, families, and businesses. Pick what you need and we'll shop it for you.

Get a Quote
A bright desk with a laptop, policy paperwork, a clipboard and a small model house, palm trees outside the window

Why an independent agency

One agency. Many carriers. Advice that works for you.

One of the biggest reasons to choose an independent insurance agent is that they can place business with multiple insurance companies. They also represent insurers that don't sell directly to consumers. As a result, you'll have access to many different companies and get competitive insurance quotes from a single source.

  • We identify coverage gaps and give you multiple options to choose from.
  • Regular Annual Reviews keep your policies aligned with your changing needs.
  • As a digital agency, you get convenient online access to your documents and easy policy changes.
  • Local agents in Tampa with personalized service and guidance on Florida insurance matters.

The reality of shopping coverage

We understand the challenges with insurance.

When it comes to shopping for insurance, a large majority of consumers are skeptical and confused. We totally understand.

The challenges

  1. Time consuming

    Are you wasting way too much time chasing something you truly don't understand?

  2. Too complicated

    Are you overwhelmed with all of the companies, coverages, and insurance lingo?

  3. Too expensive

    Are you ending up having to pay more out of pocket for coverages you thought you had?

That's why we built Finity Risk around Choice, Trust, and Transparency

  1. Choice

    We realize you can choose who you use for your insurance needs. We are honored to be your choice.

  2. Trust

    We know insurance can be confusing, and we'll educate you so you truly understand your coverage.

  3. Transparency

    We will walk you through the process and take the time to answer all of your questions.

Our story · Founded 2019

Heather loves talking to people about protecting the assets that matter most to them. As founder of Finity Risk, Heather designed the agency in 2019 with amazing associates and partners.

Heather Morales — Chief Executive Officer / Co-Founder · over 10 years in the insurance industry

Meet the team.

Real people in Tampa Bay dedicated to making insurance easier. Read their stories

  • Heather Morales

    Heather Morales

    Chief Executive Officer / Co-Founder

  • Cassandra Hong

    Cassandra Hong

    Personal Lines Manager

  • Cheryl Stephens

    Cheryl Stephens

    Client Service Representative

  • Heather Marchetta

    Heather Marchetta

    Client Service Representative

  • Stephanie Carberry

    Stephanie Carberry

    Client Service Representative

  • Na’keil Watson

    Na’keil Watson

    Client Service Representative

  • Bonnie Chandler

    Bonnie Chandler

    Receptionist

From our Google reviews.

Read more reviews

“Heather and her team are great! They are very knowledgeable, friendly, and quick to respond.”

Jorge Marrero · Google review

“Hunting for insurance is a dreaded task, but Cassandra at Finity Risk is the antidote. She makes the process easy, convenient, and enjoyable!”

Jessie Rajski · Google review

“Ask for Cassandra, she truly goes above and beyond! She cares about you and your personal situation above selling policies that don't fit your needs.”

Sean K · Google review

Need to file a claim?

Find carrier claim phone numbers and websites, plus post-storm assistance resources. Or call us and we'll help you through it.

Ready for a smoother insurance experience?

Get quotes from reputable carriers with a team that takes the time to answer your questions.